Brand Identity Designer UK
Enthralled Marketing, Brand identity, stationery and web design.
Brand Identity Designer UK
Enthralled, are a UK based marketing company. They got in touch - as they were looking for a brand identity designer, to help them rebrand their business. I worked on the brand-strategy, and brand positioning to start with, before kicking off the design stage. I then designed some initial logo design concepts, and then refined, and developed the logo, before working on the brand colour palette, and typography. I then worked on some marketing materials including business card designs, letterhead designs, brochure designs, and finally their website design.
The brief was to create a modern and professional brand identity that would help Enthralled differentiate itself within a competitive marketplace while creating a consistent experience across all customer touch-points.
The project began with brand strategy and positioning workshops to define the company's values, audience and market proposition. From there, I developed a series of logo concepts before refining the chosen direction and building out the wider visual identity system.
Once the core identity had been established, I designed a range of supporting materials including business cards, stationery, brochures and website designs to ensure consistency across both print and digital channels.
The result was a professional and cohesive brand identity that reflects the company's expertise while providing a flexible platform for future growth.
Brand Identity Design Services UK
You can also explore more brand identity, branding and design projects here:
Brand Identity Design for Marketing, Professional Services & Growing Businesses
A strong brand identity helps businesses communicate their values, build trust and create a memorable presence within their industry.
Effective brand identity design can help businesses:
• Improve brand recognition
• Build trust and credibility
• Differentiate from competitors
• Create consistency across marketing channels
• Support long-term business growth
For Enthralled, the goal was to create a modern and distinctive brand identity that reflected the company's expertise while helping establish a stronger market presence.
The branding also needed to work effectively across websites, marketing materials, stationery and client communications.
THE CHALLENGE
The challenge was creating a brand identity that felt professional, modern and distinctive while clearly communicating the company's marketing expertise.
The existing brand lacked a clear visual system and required a more strategic approach that aligned with the company's future ambitions.
The identity also needed to remain flexible enough to work across a wide variety of applications, from printed materials and presentations to websites and digital marketing campaigns.
THE SOLUTION
We began by exploring the company's positioning, audience and competitive landscape to establish a clear brand strategy.
From there, I created:
• Brand strategy development
• Brand positioning
• Brand identity design
• Logo design
• Colour palette development
• Typography system
• Business card design
• Letterhead design
• Brochure design
• Website design
• Brand guidelines
The final visual identity combines clean typography, modern layouts and a professional colour palette to create a brand that feels confident, contemporary and approachable.
The supporting design system ensures consistency across every customer touchpoint while providing flexibility for future growth and marketing activity.
THE OUTCOME
The result is a professional and distinctive brand identity that positions Enthralled as a credible and forward-thinking marketing company.
The branding creates consistency across both print and digital communications, helping strengthen recognition and improve the overall customer experience.
The flexible design system supports ongoing business development while ensuring the company maintains a clear and recognisable visual presence.
The combination of strategic thinking and strong visual design provides a solid foundation for future growth and brand development.
FREQUENTLY ASKED QUESTIONS
What does a brand identity designer do?
A brand identity designer helps businesses create visual systems that communicate their values, personality and positioning through logos, colours, typography and supporting brand assets.
What is included in a brand identity project?
A brand identity project can include brand strategy, logo design, colour palettes, typography systems, brand guidelines, stationery, marketing materials and website design.
Why is brand identity important?
A strong brand identity helps businesses build recognition, establish trust and create a consistent experience across all customer touchpoints.
Can you help with rebranding an existing business?
Yes. I regularly work with established businesses looking to refresh or completely reposition their brand identity.
Do you design websites as part of branding projects?
Absolutely. I often design websites alongside brand identities to ensure consistency across digital and offline channels.
GET IN TOUCH
If you're looking for a Brand Identity Designer in the UK to help with branding, logo design, stationery design or website design, I can help create a distinctive visual identity that supports your business goals.
Dave Jones Design is an award-winning freelance brand identity designer specialising in branding, logo design, packaging design, website design and brand identity development and design for businesses across the UK.
With over 10 years of branding experience, I help businesses create memorable brands that build trust, communicate clearly and support long-term growth.
Looking for a Brand Identity Designer UK to help with your next branding project? Get in touch.